MORAG MYERSCOUGH - BILLBOARD TAKEOVER
During the CV19 crisis In Good Company, in collaboration with Morag Myerscough, took over the Leeds infamous Hyde Park Corner Billboards with a ‘Thank you’ message for our frontline staff.
The project was supported by local Leeds-based Brand, Creative, Print & Advertising company FYI and turned around in 72 hours to ensure the message was live as soon as possible.
We could not have been so swift in this project without the help of the incredible, award winning artist Morag Myerscough. Without hesitation Morag wanted to get involved and worked relentlessly to meet our tight deadlines.
Morag Myerscough is a London-based artist whose work is characterised by an engaging boldness, creating specific, local responses to each distinct audience that will see and experience the work, using it to create community and build identity.
We are very proud of this project and we hope it brings a smile to everyone working tirelessly on the frontline in Leeds and beyond.